Privacy Policy
Last update: April 4, 2025
These Privacy Policies describe how iOpraveno ("Pages", "we", "us" or "our") collects, uses, and discloses your personal data when you visit, use our services, or make a purchase on bhw0ea-nw.myshopify.com (hereinafter referred to as "Pages") or otherwise communicate with us regarding the Pages (collectively referred to as "Services"). For the purposes of these Privacy Policies, the terms "you" and "your" mean you as a user of the Services, whether you are a customer, website visitor, or another person whose data we have collected under these Privacy Policies.
Please read these Privacy Policy carefully.
Changes to these Privacy Policy
These Privacy Policies may be updated from time to time, including changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policies on the Site, update the "Last Updated" date, and take any other steps required by applicable laws.
How we collect and use your personal data
In order to provide the Services, we collect personal data about you from various sources as outlined below. The data we collect and use varies depending on how you interact with us.
In addition to the specific uses listed below, we may use the data we collect about you to communicate with you, provide or improve services, comply with all applicable legal obligations, enforce compliance with all applicable terms of service, and to protect or defend the Service, our rights, and the rights of our users or other individuals.
What personal data we collect
The types of personal data we collect about you depend on how you interact with our Pages and how you use our Services. By "personal data," we mean data that identifies you, relates to you, describes you, or can be associated with you. The following sections describe the categories and specific types of personal data we collect.
Data we collect directly from you
Data that you send to us directly through our Services may be:
- Contact details, including your name, address, phone number, and email.
- Order information, including your name, billing address, shipping address, payment confirmation, email address, and phone number.
- Account information, including your username, password, security questions, and other information used for account security purposes.
- Information about customer support, including information you choose to include in communication with us, for example when sending a message through the Services.
Some features of the Services may require you to provide us with certain information about yourself directly. You may choose not to provide this information, but if you do, it may prevent you from using or accessing these features.
Data we collect about your usage
We may also automatically collect certain information about your interaction with the Services ("Usage Data"). For this, we may use cookies, pixels, and similar technologies ("Cookies"). Usage Data may include information about how you access and use our sites and your account, including device information, browser information, information about your network connection, your IP address, and other information related to your interaction with the Services.
Data we obtain from third parties
Finally, we may obtain information about you from third parties, including vendors and service providers who may collect data on our behalf, such as:
- Companies that support our Pages and Services, such as Shopify.
- Our payment processors, who collect payment data (e.g., bank account, credit or debit card information, billing address) for the purpose of processing your payment, fulfilling your orders, and providing the products or services you requested, in order to fulfill our contract with you.
- When you visit our Sites, open or click on emails we send you, or interact with our services or advertisements, we or third parties we work with may automatically collect certain data using online tracking technologies such as pixels, web beacons, developer kits, third-party libraries, and cookies.
All data we obtain from third parties will be handled in accordance with these Privacy Policies. Also see the section below Websites and Third-Party Links.
How we use your personal data
- Provision of products and services. Your personal data is used to provide you with services for the purpose of fulfilling our contract with you, including processing your payments, fulfilling your orders, sending notifications regarding your account, purchases, returns and exchanges of goods or other transactions, creating, maintaining, and otherwise managing your account, ensuring delivery, returns and exchanges, and other functions related to your account. We may also enhance your shopping experience by allowing the Shopify service to link your account with other Shopify services you choose to use. In this case, Shopify will process your data as stated in its Privacy Policy and Consumer Privacy Policy.
- Marketing and Advertising Your personal data may be used for marketing and promotional purposes, such as sending marketing, advertising, and promotional messages via email, text message, or mail, and to display advertisements for products or services to you. This may include using your personal data to better tailor the Services and advertisements on our Pages and other websites. If you are a citizen of an EEA country, the legal basis for this data processing is our legitimate interest in selling our products under Article 6(1)(f) of the GDPR.
- Security and Fraud Prevention Your personal data is used to detect, investigate, or take action regarding possible fraudulent, unlawful, or harmful activities. If you choose to use the Services and register an account, you are responsible for keeping your account login details secure. We strongly recommend that you do not share your username, password, or other access credentials with anyone. If you believe your account has been compromised, contact us immediately. If you are a citizen of an EEA country, the legal basis for this data processing is our legitimate interest in securing our websites for you and other customers under Article 6(1)(f) of the GDPR.
- Communication with you and improving services Your personal data is used to provide you with customer support and to improve our Services. It is in our legitimate interest to be able to respond, provide you with effective services, and maintain our business relationship with you according to Art. 6 (1) (f) GDPR.
Cookies
Just like many other websites, we also use cookies on our Pages. Specific information about the cookies we use in connection with the operation of our store with Shopify can be found at https://www.shopify.com/legal/cookies. We use cookies to operate and improve our Website and our Services (including remembering your actions and preferences), to perform analyses and better understand user interaction with the Services (in our legitimate interest to manage, improve, and optimize the Services). We may also allow third parties and service providers to use cookies on our Website in order to better tailor services, products, and advertising on our Website and other websites.
Most browsers automatically accept cookies by default, but you can use controls to set your browser to remove or reject cookies. Keep in mind that deleting or blocking cookies may negatively affect your user experience and may cause some of the Services, including certain features and general functionality, to not work properly or become unavailable. Additionally, blocking cookies may not completely prevent how we share information with third parties, such as our advertising partners.
How we make personal data accessible
Under certain circumstances, we may disclose your personal data to third parties for the purposes of contract fulfillment, legitimate interests, and other reasons covered by these Privacy Policy terms. This may include:
- With sellers or other third parties who perform services on our behalf (e.g., IT management, payment processing, data analysis, customer support, cloud storage, fulfillment, and shipping).
- With business and marketing partners to provide services and advertising for you. Our business and marketing partners will use your data in accordance with their own privacy notices.
- If you order us with your consent, request us, or otherwise agree to make certain data available to third parties, for example by sending your products or through the use of social media widgets or login integrations.
- With our affiliated companies or otherwise within our corporate group, in our legitimate interest to operate a successful business.
- In connection with a business transaction, such as a merger or bankruptcy, to comply with all applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce compliance with all applicable terms of service, and to protect or defend the Service, our rights, and the rights of our users or other persons.
We disclose the following categories of personal data and sensitive personal data about users for the purposes stated above in the documents "How we collect and use your personal data" and "How we share personal data":
| Category | Beneficiary categories |
|---|---|
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We do not use or disclose sensitive personal data without your consent or for the purpose of inferring your characteristics.
With your consent, we share personal data for the purpose of conducting advertising and marketing activities, as follows.
User-generated content
Services may allow you to post product reviews and other user-generated content. If you choose to submit user-generated content to any public area of the Services, that content will be public and accessible to anyone.
We do not have control over who has access to the data you choose to make available to others, and we cannot ensure that entities with access to such data will respect your privacy or keep it secure. We are not responsible for the privacy or security of any data you make public, nor for the accuracy, use, or misuse of any data you publish or receive from third parties.
Websites and third-party links
Our website may provide links to websites or other online platforms operated by third parties. If you follow links to sites that are not affiliated with or controlled by us, you should read their privacy and security policies and other contractual terms. We do not guarantee or take responsibility for the privacy or security of such sites, including the accuracy, completeness, or reliability of the information on these sites. Data you provide in public or semi-public places, including data you share on external social networks, may also be visible to other users of the services and/or users of these platforms without restrictions regarding their use by us or third parties. Our inclusion of such links does not in itself imply any endorsement of the content of these platforms or their owners or operators, except in cases published on the Services.
Children's data
Services are not intended for children, and we do not knowingly collect any personal data about children. If you are a parent or guardian of a child who has provided us with their personal data, you can contact us using the following contact details and request their deletion.
As of the effective date of these Privacy Policy, we are not aware that we "share" or "sell" (as these terms are defined in applicable laws) personal data of individuals under 16 years of age.
Security and storage of your data
Please be aware that no security measures are perfect or unbreakable, and we cannot guarantee "perfect security." Furthermore, any data you send to us may not be secure during transmission. We recommend that you do not use unsecured channels to communicate sensitive or confidential information.
How long we retain your personal data depends on various factors, such as whether we need this data to maintain your account, provide Services, fulfill legal obligations, resolve disputes, or enforce other valid contracts and policies.
Your rights
Depending on where you live, you may have some or all of the following rights in relation to your personal data. However, these rights are not absolute, may only apply under certain circumstances, and in certain cases, we may refuse your request as permitted by law.
- Right to know: You may have the right to request access to the personal data we hold about you, including details on how we use and share your data.
- Right to erasure: You may have the right to request that we delete the personal data we hold about you.
- Right to rectification: You may have the right to request that we correct inaccurate personal data we hold about you.
- Right to portability: Under certain circumstances and with certain exceptions, you may have the right to a copy of the personal data we hold about you and to request that we transfer it to a third party.
- Right to opt out of sale or sharing or targeted advertising: You may have the right to require us not to "sell" or "share" your personal data or to opt you out of the processing of your personal data for purposes considered "targeted advertising," as defined under applicable privacy laws. Please note that if you visit our sites with the Global Privacy Control opt-out signal enabled, depending on your location, we will automatically treat this as a request to opt out of "sale" or "sharing" of information for the device and browser you use to visit the website.
- Restriction of processing: You may have the right to request that we stop or limit the processing of personal data.
- Withdrawal of consent: If we rely on your consent to process your personal data, you may have the right to withdraw this consent.
- Appeal: If we refuse to process your request, you can appeal our decision. You can do so by replying directly to our refusal.
- Communication Preferences Management: We may send you promotional emails, and you can unsubscribe from receiving them at any time using the unsubscribe option shown in the emails we send you. If you unsubscribe, we may still send you non-promotional emails, such as emails regarding your account or orders you have placed.
You can exercise any of these rights where indicated on our Pages, or you can contact us using the contact details provided below.
We will not discriminate against you for exercising any of these rights. We may need information from you to verify your identity, such as your email address or account information, before providing a substantive response to the request. In accordance with applicable laws, you may designate an authorized representative to submit requests to exercise your rights on your behalf. Before accepting such a request, we will require the representative to provide proof that you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required by applicable laws.
Complaints
If you have complaints about how we process your personal data, please contact us using the contact details provided below. If you are not satisfied with our response to your complaint, depending on where you live, you may have the right to appeal our decision by contacting us using the contact details below, or by filing a complaint with the local data protection authority. A list of responsible data protection supervisory authorities in EEA countries can be found here.
International users
Please note that your personal data may be transferred, stored, and processed outside the country in which you live. Your personal data is also processed by employees, service providers, and third-party partners in these countries.
If we transfer your personal data outside Europe, we will rely on recognized transfer mechanisms, such as the European Commission's standard contractual clauses or any equivalent agreements issued by the relevant UK authority, if applicable, unless the data is transferred to a country that provides an adequate level of protection.
Contact
If you have any questions regarding our personal data protection procedures or these Privacy Policy, or if you wish to exercise any of your rights, please call us or send an email to info@iopraveno.cz, or contact us at Pražská tř. 2103/53, České Budějovice, 370 04, CZ.
For the purposes of applicable data protection laws and unless explicitly stated otherwise, we are the controller of your personal data.